Logo Design
& Brand Identity
Identity. Defined.
A logo isn’t everything. But it’s often everywhere. We approach identity as a system — consistent, scalable, and built to hold across touchpoints.
We define how your brand looks, how it speaks, and how it holds together across contexts
What We Do
- Conceptualisation
- Logo Design
- Typography
- Colour Systems
- Visual Language
- Brand Guidelines
- Extension Systems
Tools We Use
Process
- DiscoveryUnderstanding the business, category, and required use cases.
- ExplorationDesigning multiple identity routes — structured around logic.
- System BuildFinal identity is extended into a working system — logo, type, colour, icons, usage.
- DocumentationUsage guidelines to ensure consistency — internally and externally.
Selected Work
Our View
Logos don’t build brands.
But they hold them together.
We don’t design for decoration.
We design for recall, structure, and application.
FAQs
- Do you design just the logo or the full identity system?
- We prefer working on complete identity systems — not isolated logos. But we can scope based on the requirement.
- Do you work from an existing logo or start from scratch?
- Both. We can evolve existing marks or build from zero, depending on the brief.
- Do you offer guidelines?
- Yes. Our complete identity system includes a usage document to maintain consistency.
- Where can the identity be applied?
- Across print, packaging, web, campaigns — wherever the brand shows up. We align usage from the start.